After debuting in Toronto and Montreal, ExPLR Zone presented by Beacon Insurance brings Adventure Riding to the forefront.
MARKHAM, Ont. — Vancouver’s Motorcycle and Powersports Show will debut the highly-anticipated ExPLR Zone next month, showcasing the thrill of adventure (ADV) riding, presented by Beacon Insurance.
ExPLR Zone debuted in Toronto and Montreal’s shows in 2023 with tremendous feedback and will now expand not only to the Vancouver show from January 12th to the 14th at Tradex in Abbotsford, but also in Edmonton and Calgary later in the month.
“Adventure riders explore the world on two wheels, craving diverse landscapes, remote trails and the unpredictability of different climates,” says Landon French, President and CEO of Moto Canada. “ExPLR Zone will be a dynamic space to not only celebrate adventure riding but introduce this growing trend to those who come to the shows.”
The ExPLR Zone will be surrounded by some of the best ADV vehicles on the market, seating areas, information booths, a bar and a stage for presentations.
Presentations will feature experts on all aspects of ADV riding, from mechanics and safety, to travel and getting started as a beginner.
“There are five times more unpaved roads than paved roads in Canada, so it makes sense to dedicate part of our show to this type of riding,” says French. “With rising popularity, growing demand and new products every year, I know BC riders will enjoy and connect with what we have to offer in ExPLR.”
Following the Vancouver edition, following shows will be held in Edmonton, Calgary, Toronto and Montreal.
The Motorcycle and Powersports Show offers on-road and off-road riders, future riders and lovers of the motorcycle and quad lifestyle the opportunity to check out some of the most anticipated models for 2024, including the latest electric vehicles, and the latest gear and accessories on the market.
The 2024 Vancouver Motorcycle and Powersports Show will take place January 12th to 14th at Tradex in Vancouver. For more information or to buy tickets, please visit motocanada.com.
- LOCATION: Tradex – Fraser Valley Trade & Exhibition Centre, Abbotsford
- HOURS:
- Friday, Jan 12: 12:00PM – 9:00PM
- Saturday, Jan 13: 10:00AM – 8:00PM
- Sunday, Jan 14: 10:00AM – 5:00PM
- ADMISSION: Online tickets are now on sale at https://www.showpass.com/vancouver-motorcycle-powersports-show/
Stay up to date with Moto Canada and The Motorcycle and Powersports Shows on Facebook at /motocanadarides, Instagram @moto_canada, YouTube @motocanadarides.
About Moto Canada
We exist so Canadians can ride.
Moto Canada is the nation’s leading industry association representing the interests of the world’s best powersports brands — including Arctic Cat, Argo, Aprilia, BMW Motorrad, BRP, Can-AM, Ducati, GasGas, Harley-Davidson, Honda, Husqvarna, Indian Motorcycles, Kawasaki, KTM, MV Agusta, Moto Guzzi, Piaggio, Polaris, Royal Enfield, Suzuki, Triumph, Vespa, and Yamaha. Moto Canada is a driving force, uniting Canadians with the exhilarating world of powersports and as industry advocates, we champion Canadians’ ability to ride both on and off road. Moto Canada members represent over 90% of the powersports industry in Canada, generating $19 billion in economic activity and over 100,000 Canadian jobs.
Moto Canada Connect is a for-profit marketing and media company owned by Moto Canada. Moto Canada Connect owns and produces The Motorcycle and Powersport Shows, Canada’s premier powersport shows, with proceeds from our shows re-invested in the organization for other rider programming.
Learn more at MotoCanada.com.
Moto Canada
Vice-President, Marketing & Business Development
1-289-338-7548
dpotter@motocanada.com